Ars Technica is reporting that Apple has flipped the switch on the Genius sidebar for videos, activating the feature after an almost two week delay, but without requiring that users download a new version of iTunes. The feature had been cited in Apple's release notes for iTunes 8.1 and on their iTunes Web pages, but didn't appear at release. The Genius sidebar will now recommend videos to buy from the iTunes Store based on anonymous user information that's uploaded to Apple and compared to the purchases of other iTunes customers. Like the Genius sidebar for music, this feature can be toggled on or off. follow link