20 Oct 1997 | Print  |

Apple Cuts Prices, Begins Rebates

by Tonya Engst

Apple Cuts Prices, Begins Rebates -- Last week, Apple decreased pricing dramatically on the PowerBook 3400 and Power Macintosh 8600. For instance, Apple dropped the price on the Power Macintosh 8600/300/Zip from $3,200 to $2,600 and the PowerBook 3400c/200 decreased from $4,500 to $3,800 (see the PowerBook 3400 review in TidBITS-371). Additionally, Apple has instituted a series of rebates designed to encourage people to purchase Apple peripherals either singly or in tandem with a new Mac. For example, the Apple QuickTake 200 digital camera ($550 street price) comes with a $75 rebate if purchased alone or a $150 rebate if purchased with certain Macs. Apple traditionally drops prices in anticipation of upcoming product releases; no doubt this promotion relates to the forthcoming release of the so-called Gossamer Macs. [TJE]

<http://product.info.apple.com/pr/press.releases /1998/ q1/ 971013.pr.rel.addontakeoff.html>
<http://db.tidbits.com/article/00702>
<http://www.zdnet.com/macweek/mw_1137/nw_ gossamer.html>

Cyberian Outpost has updated its DealBITS deal on the PowerBook 3400, and - through the URLs below - is offering a 200 MHz model for $3,679 and a 240 MHz model for $4,427. This deal reflects a $50 discount from the regular Cyberian Outpost price.

<http://www.tidbits.com/products/power-book- 3400c-200.html>
<http://www.tidbits.com/products/power-book- 3400c-240.html>

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